Treedom is environmentally focused team building organisation. For my first studio project, I worked with a team of design students constructing a logo and brand story for Treedom, delivering a final logo and brand manual.
I was inspired by organic forms and ideas of connection, and wanted the logotype to be clear and recognisable. I also made sure that the logotype could be broken down in a succinct brandmark in order to make it more accessible for different mediums.
